The Revenue Leak
The lead came in. You earned it with your SEO, your ads, your reputation. Then it slipped through. A missed call. An estimate that sat in the inbox for four days. A prospect who searched three more competitors before you followed up. This is the most expensive problem in the trades — and it's almost entirely fixable.
A homeowner calls during a job. No answer. No callback. They move on. Most trade businesses have no system to automatically re-engage these missed calls within minutes — the window when conversion rates are highest.
You sent the estimate. The homeowner went quiet. Three days later they booked someone else. Without an automated follow-up sequence, your pipeline relies on manual memory — and manual memory doesn't scale.
Customers want to book at 9pm after getting quotes. If booking requires a phone call during business hours, they book the competitor who had an online scheduler. Friction is attrition.
Your CRM has contacts who requested quotes 60, 90, 120 days ago. No follow-up. No reactivation. Those are real jobs sitting in a database doing nothing — because no one has time to manually work the list.
The job was great. The customer was happy. You meant to ask for a review. Three weeks later the moment has passed. Automated post-job review requests capture the positive sentiment before it fades.
We build AI workflows that close these gaps — without adding to your team's workload. The revenue was already earned. Automation is what actually captures it.
The measurable shifts when automation is working correctly.
An AI text message goes out the moment a call is missed. The homeowner gets an instant response, keeps their attention on your business, and gets a path to book — before they dial the next number on the list.
Multi-touch follow-up sequences launch the moment an estimate is sent. Reminders, value-adds, urgency nudges — all without manual effort. More estimates convert. Pipeline stays active.
An AI scheduling assistant answers common questions, qualifies the job type, and gets the appointment on the calendar. Any time of day. Any day of the week.
Automated reactivation campaigns reach into your existing contact list and re-engage cold leads with relevant, timely messages. Jobs you thought were lost come back.
Post-job automation sends review requests at the optimal moment — while the job is fresh and customer satisfaction is highest. Consistent reviews build ranking signals over time.
We map your current lead flow, identify the highest-value gaps, and deploy automations sequentially — starting with the fastest revenue recovery.
Audit & Architecture
Before building anything, we document exactly where leads are falling through and where automation will have the highest immediate impact.
Most businesses see measurable improvements in lead conversion within the first 30 days of core automation deployment.
The Automations We Deploy
Each automation is scoped to your specific platform stack, business model, and lead volume.
Instant AI text response when a call goes unanswered. Keeps the lead engaged and provides a path to book before they call someone else.
Multi-touch automated sequences that follow up on open estimates with reminders, value reinforcement, and urgency nudges.
Conversational AI that qualifies job type, checks availability, and books appointments 24/7 without human involvement.
Campaigns that reach into your existing CRM and re-engage cold leads with relevant, timely messages to recover previously lost opportunities.
Post-job sequences that request reviews at the optimal moment — right after job completion when satisfaction is highest.
Dashboard visibility into automation performance: recovery rates, conversion rates, booking volume, and revenue attribution.
Before We Talk
Automation delivers the highest returns in specific business conditions. Here's who's the right fit — and who should wait.
What Plumbing Operators Say
These are not agency reviews. These come from plumbing companies that wanted more booked calls and got them.
"Working with our SEO partner has been one of the best marketing decisions we've made. In just a few months, he has completely transformed our SEO performance with a roadmap that is not only strategic, but clearly tailored to our business. For the first time, we don't feel like we're guessing. We have a plan, data to back it up, and a partner who keeps us accountable. What truly sets him apart is transparency. After past experiences with agencies where SEO felt like a "black box," it's refreshing to work with a team that provides real, clear data and explains what's working and why. His insights are thoughtful, his ideas are strong, and his use of AI is smart and intentional, not gimmicky. Beyond the strategy, the results speak for themselves. We saw a 40% year-over-year revenue increase this past December, and while SEO isn't the only factor, it has absolutely contributed to that growth. He is passionate about what he does, and it shows in both his work and his team. This is not a vendor relationship. This is a true partnership. If you're looking for an SEO company that is strategic, transparent, and genuinely invested in your success, I can't recommend him enough."
Pure Plumbing & Air
Google Review
Common Questions
The Bigger Picture
AI automation doesn't replace your marketing — it captures the value it generates.
Your SEO and paid ads drive leads. Automation ensures those leads actually convert. Email nurtures the ones not ready to book today. The channels multiply each other when they're connected.
When you work with DemandStream, your competitors don't. We take one plumbing client and one HVAC client per service area. That's the model. It keeps our incentives consistent with yours and guarantees the strategy we build is designed to put you ahead, not split between you and the shop down the street.
If your market is available, it's worth finding out now.
Claim Your Territory TodayTell us where you operate and what you're working toward. We'll take it from there.
One plumbing company per market. Your competitors don't get in.
"What truly sets them apart is transparency. After past experiences with agencies where SEO felt like a 'black box,' it's refreshing to work with a team that provides real, clear data and explains what's working and why."
Pure Plumbing & Air — Google Review